We need creators that aren't chasing likes

Artists often think that social media is something that takes the beauty out of the art and distracts us from the creative pursuit.

One of my recent realisations showed me that it doesn’t have to be that way.

We were taught to think in a very fragmented way.
Schools are still largely separated into different subjects and there is very little space for holistic thinking interconnecting different disciplines in pursuit of the big picture understanding.

Where am I going with this?

This fragmentation is deeply ingrained in us and I think it often leads to an artificial separation of two or many deeply related and interconnected domains.

We might say something like:

'I’m good at music, but not marketing.

I’m not a salesman, I just do art.'

I used to believe that I AM NOT a salesman, marketer or good at networking and I thought couldn't change it because that's just how I was.

Now I just see it as a skill.

It is no longer a definition of who I am.

I’m not trying to say that there isn’t a usefulness in recognising what our strengths and weaknesses are.
What I’m pointing to though is that we often limit ourselves by believing that even entering a territory of a different field or skillset is impossible to begin with.

Rather than seeing this as a threat to our identity, it's much wiser to view it as means to a larger goal of making other's lives better through art (or anything else).

Making ourselves aware of the bigger picture can help us to focus on true service through what we do which in the end makes our lives meaningful.

From this perspective we can recontextualize the grind that comes with learning a new skill to an opportunity for growth and transcendence of who we are in the name of our purpose.

Social media then becomes a powerful platform that allows us to spread our unique way of creating beauty in this world and the views and likes are no longer the ultimate goal, they are just indication of how what we say resonates with people out there.

It's all about communication.